What does an SEO consultant actually do?

A consultant diagnoses where your search visibility is being held back and tells you what to do about it — strategy and prioritization, not a monthly deliverable. With me that means a direct working session and a ranked plan, drawing on fourteen years of technical SEO and schema work.

How much does SEO consulting cost?

My strategy consultation is $500 an hour. You bring the hardest question; you leave with a clear read on the opportunity and a prioritized next-step plan — plus the recording and notes.

How is a consultant different from an agency?

An agency sells you an ongoing relationship, usually with an account manager between you and the work. A consult is direct: you talk to the practitioner, get honest answers, and aren't locked into a retainer.

What should I bring to the call?

Your real situation — the goal, what you've tried, and access to your site or analytics if you have them. The more specific the problem, the more valuable the hour.

What if I need ongoing help or implementation?

If the right next step is a deeper engagement — a full audit, schema work, or a build — we'll scope it. But the consult stands on its own; there's no obligation to continue.

SEO Consulting — Strategy From a 14-Year Practitioner

What a consult actually delivers

A plan, not a pile of notes.

Most "strategy" calls are a sales pitch in disguise. This isn't. You get a focused working session aimed at one thing: finding the highest-leverage move for your business right now and giving you a clear, ranked path to it. Honest, specific, and yours to act on — whether or not we work together after.

01 — What we can dig into

Wherever your leverage is.

Bring the real problem. Technical SEO, structured data, AI visibility, content strategy, or just "why isn't this working" — I'll help you find where the actual opportunity is hiding, in plain English.

Request a consultation →

Technical SEO & site healthWhat's holding the whole site back, and the order to fix it.
Schema & AI visibilityMy specialty — getting understood and cited by AI search.
Content & search strategyWhere to focus effort so it compounds instead of scattering.
Prioritization & the honest takeWhat to do Monday, and what not to spend on yet.

02 — Why a consultant

Practitioner, not a hand-off.

Agencies sell you a relationship with an account manager and route the real work to whoever's free. A consult is the opposite: you talk directly to the person who's done this for fourteen years, and you keep the recording and notes to share with your team.

How to vet an SEO consultant →

Direct working sessionNo account managers, no junior hand-offs.
Recording & notes to keepYours, to act on and share with your team.
No retainer requiredGet the clarity first; decide on more later.

Questions, answered

About consulting.

What does an SEO consultant actually do?A consultant diagnoses where your search visibility is being held back and tells you what to do about it — strategy and prioritization, not a monthly deliverable. With me that means a direct working session and a ranked plan, drawing on fourteen years of technical SEO and schema work.
How much does SEO consulting cost?My strategy consultation is $500 an hour. You bring the hardest question; you leave with a clear read on the opportunity and a prioritized next-step plan — plus the recording and notes.
How is a consultant different from an agency?An agency sells you an ongoing relationship, usually with an account manager between you and the work. A consult is direct: you talk to the practitioner, get honest answers, and aren't locked into a retainer.
What should I bring to the call?Your real situation — the goal, what you've tried, and access to your site or analytics if you have them. The more specific the problem, the more valuable the hour.
What if I need ongoing help or implementation?If the right next step is a deeper engagement — a full audit, schema work, or a build — we'll scope it. But the consult stands on its own; there's no obligation to continue.

Bring your hardest growth question. Let's solve it.

Tell me where you are and what you're trying to win. I'll point you the right way — even if it isn't me.

Request a consultation → See all ways to work together