I've spent 14 years turning technical SEO into measurable growth — then taught the next generation to do the same.
These aren't services — they're proof. The agency I built, the school I founded, and the conference the industry flies in for. When I audit your site or build your system, this is the experience behind it.
A veteran-owned, family-operated agency delivering custom WordPress, technical SEO, and AI-ready content for medical and home-service brands. Built on transparency, E-E-A-T, and leads you can actually track.
Hire Salterra →Real-world SEO and internet-marketing training that actually works. Six-week cohorts, live sessions, recorded for life, plus one-on-one time with me. Where practitioners are made, not lectured at.
DIY Marketing →"The conference that other conference speakers want to attend." 30+ world-class speakers, zero recycled case studies — only tactics being used right now. Chandler, AZ · April–May 2026.
Expand Your Network →
I've spent 14 years doing the work most people only talk about — auditing the technical guts of websites, untangling local search, and turning organic traffic into revenue businesses can count on.
Alongside my wife Elisabeth, I built Salterra into a veteran-owned agency known for one thing above all: accountability. No black boxes, no vanity metrics — just transparent process and leads you can trace.
But the part I'm proudest of is what I do with what I know. I turned it into SEO University to train the next wave, and SEOST to gather the best minds in the industry in one room annually.
Pick the entry point that fits where you are — a second opinion, a system built around how you actually sell, custom software when off-the-shelf won't fit, or a straight conversation about what's next.
Want the full breakdown of each engagement — scope, deliverables, and how we'd work together? See the Hire Terry page →
Most of my work lives in a handful of overlapping disciplines, and the writing goes further than any single page here — schema markup, answer-engine optimization, technical audits, local SEO, SEO by industry, consulting & strategy, custom CRM & systems, software development, speaking, and SEO & marketing training.
My keynotes and workshops skip the theory and the dated screenshots — everything I teach is being deployed in live campaigns this quarter. When a team wants to go deeper, I also teach it directly through SEO training and marketing training. Topics I'm known for:
Tactical, current, zero-fluff sessions — built for the room you're filling. Available for keynotes, workshops, panels, and podcast guest spots. See speaking topics & formats →
Tell me a little about your business. You'll get a straight answer — what's working, what's missing, and the smartest next move. No pitch, no pressure.
Thanks — I'll personally get back to you within one business day. Keep an eye on your inbox.